The founder of Cervezas Victoria opened his brewery in Malaga on 8 September 1928, the saint's day of Our Lady of Victoria. Ten years later, while traveling in Germany, he created a character: the typical German tourist in a Malaga setting. He could not have imagined back then that the character and his beer would become symbolic of Malaga, its refined customs and its flair for life.
That was our reinterpretation and our little homage to one of the agency's favourite beers. A true victory!