Condis Anniversary 2025” Campaign

“No hi ha xoc, hi ha xec” (There’s no shock, there’s a check)

The anniversary celebration is Condis’ most important promotional event each year. The mechanic is simple: for every €100 spent, customers receive a €25 voucher.

Condis wanted to take the campaign to the next level—refresh the creative approach, elevate production quality, and strengthen brand visibility across all channels.

At How Agency, we proposed a fresh, straightforward concept with strong emotional pull: “A Condis no hi ha xoc, hi ha xec.”

We also developed all graphic and digital materials, designed the promotional check itself, and produced radio spots. A fully integrated 360º campaign with visual and narrative coherence, created to make an impact across multiple customer touchpoints.

#advertising #tv #spot

Spot tv

Creative Direction: Alexandre Ruzafa
Producer: Daniel Clavero
Director: Dani Fortuny
Director of Photography: Roger Llonch

Cuñas radio

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